Adidas

Adidas’s Meta Ad Strategy

Tracked since Nov 2024 · General

● Tracked over time
Total ads tracked
1,062
Active now
32
Longest-running ad
513 days
Avg ad lifespan
38 days

Ad volume over time

the data competitors don’t show

Adidas went from 1 to 1,053 active ads (1053.0×) between Nov '24 and Mar '26.

Nov '24Dec '24Jan '25Feb '25Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '261,053

Signal: started testing video creative around Feb '26.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

● Live
Running 10 days
Deschidere adidas Bacău. · since Mar 2026
● Live
Running 10 days
Deschidere adidas Bacău. · since Mar 2026
● Live
Running 10 days
Deschidere adidas Bacău. · since Mar 2026
● Live
Running 10 days
Deschidere adidas Bacău. · since Mar 2026
● Live
Running 10 days
Deschidere adidas Bacău. · since Mar 2026
● Live
Running 4 days
adidas E-Geschenkkarten · since Mar 2026
● Live
Running 4 days
adidas E-Gift Cards · since Mar 2026
● Live
Running 4 days
adidas E-Gift Cards · since Mar 2026
● Live
Running 4 days
adidas E-Geschenkkarten · since Mar 2026

Format mix

Studio Product98%
Text Overlay2%

Hook types

Direct Offer98%
Aspirational1%
Problem Agitation1%
Urgency Scarcity0%
Curiosity Gap0%

Recently launched

Apr 2026
Apr 2026
Apr 2026
Apr 2026
Apr 2026
Mar 2026

Frequently asked

How many Meta ads is Adidas running?
Adidas has 32 active ads right now, out of 1,062 tracked since Nov 2024.
What is Adidas's longest-running ad?
Their longest-running ad has stayed live 513 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Adidas ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.