AG1’s Meta Ad Strategy

Tracked since Mar 2025 · Health App

● Tracked over time

Total ads tracked

800

Active now

501

Longest-running ad

428 days

Avg ad lifespan

82 days

Ad volume over time

the data competitors don’t show

AG1 went from 1 to 800 active ads (800.0×) between Mar '25 and May '26.

Signal: started testing video creative around May '25.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

● Live

Running 157 days

{{product.name}} · since Dec 2025

● Live

Running 157 days

{{product.name}} · since Dec 2025

● Live

Running 157 days

Make AG1 Your Morning Routine · since Dec 2025

● Live

Running 157 days

Make AG1 Your Daily Routine · since Dec 2025

● Live

Running 156 days

{{product.name}} · since Dec 2025

● Live

Running 156 days

{{product.name}} · since Dec 2025

● Live

Running 155 days

{{product.name}} · since Dec 2025

● Live

Running 155 days

{{product.name}} · since Dec 2025

● Live

Running 154 days

{{product.name}} · since Dec 2025

Format mix

Studio Product48%

Text Overlay25%

Ugc Lifestyle17%

Ugc Talking Head6%

Screenshot3%

Carousel1%

Hook types

Direct Offer39%

Problem Agitation19%

Testimonial13%

Question12%

Contrarian8%

Curiosity Gap8%

Recently launched

May 2026

Frequently asked

How many Meta ads is AG1 running?

AG1 has 501 active ads right now, out of 800 tracked since Mar 2025.

What is AG1's longest-running ad?

Their longest-running ad has stayed live 428 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.

Where does this AG1 ad data come from?

The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.

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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.