AliExpress

AliExpress’s Meta Ad Strategy

Tracked since Dec 2023 · Saas

● Tracked over time
Total ads tracked
120
Active now
100
Longest-running ad
964 days
Avg ad lifespan
293 days

Ad volume over time

the data competitors don’t show

AliExpress went from 3 to 120 active ads (40.0×) between Dec '23 and Jul '26.

Dec '23Jan '24Feb '24Mar '24Apr '24May '24Jun '24Jul '24Aug '24Sep '24Oct '24Nov '24Dec '24Jan '25Feb '25Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26120

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

● Live
Running 964 days
%70'e varan indirim · since Dec 2023
● Live
Running 964 days
%70'e varan indirim · since Dec 2023
● Live
Running 964 days
%70'e varan indirim · since Dec 2023
● Live
Running 863 days
%70'e varan indirim · since Apr 2024
● Live
Running 863 days
%70'e varan indirim · since Apr 2024
● Live
Running 863 days
%70'e varan indirim · since Apr 2024
● Live
Running 855 days
{{product.name}} · since Apr 2024
● Live
Running 855 days
{{product.name}} · since Apr 2024
● Live
Running 425 days
{{product.name}} · since Jun 2025

Format mix

Studio Product96%
Slideshow4%

Hook types

Direct Offer84%
Problem Agitation8%
Social Proof8%

Recently launched

Jul 2026
Jul 2026
Jul 2026
Jul 2026
Jul 2026
Jul 2026

Frequently asked

How many Meta ads is AliExpress running?
AliExpress has 100 active ads right now, out of 120 tracked since Dec 2023.
What is AliExpress's longest-running ad?
Their longest-running ad has stayed live 964 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this AliExpress ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.