Beyond Blue

Beyond Blue’s Meta Ad Strategy

Tracked since Jun 2024 · Saas

● Tracked over time
Total ads tracked
35
Active now
33
Longest-running ad
814 days
Avg ad lifespan
39 days

Ad volume over time

the data competitors don’t show

Beyond Blue went from 1 to 35 active ads (35.0×) between Jun '24 and Aug '26.

Jun '24Jul '24Aug '24Sep '24Oct '24Nov '24Dec '24Jan '25Feb '25Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '2635

Signal: started testing video creative around Aug '26.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

● Live
Running 36 days
{{product.name}} · since Jul 2026
● Live
Running 35 days
{{product.name}} · since Jul 2026
● Live
Running 28 days
Free for eligible Victorian workers. · since Jul 2026
● Live
Running 28 days
Free for eligible Victorian workers. · since Jul 2026
● Live
Running 28 days
{{product.name}} · since Jul 2026
● Live
Running 25 days
Book your coaching session today · since Aug 2026
● Live
Running 24 days
{{product.name}} · since Aug 2026
● Live
Running 24 days
Find Out How To Host a Match · since Aug 2026
● Live
Running 23 days
Sign Up & Get Your Beyond Blue Tape · since Aug 2026

Format mix

Text Overlay84%
Ugc Talking Head8%
Animation4%
Ugc Lifestyle4%

Hook types

Problem Agitation52%
Statistic36%
Direct Offer12%

Recently launched

Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026

Frequently asked

How many Meta ads is Beyond Blue running?
Beyond Blue has 33 active ads right now, out of 35 tracked since Jun 2024.
What is Beyond Blue's longest-running ad?
Their longest-running ad has stayed live 814 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Beyond Blue ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.