BibleProject

BibleProject’s Meta Ad Strategy

Tracked since Mar 2025 · General

● Tracked over time
Total ads tracked
74
Active now
54
Longest-running ad
535 days
Avg ad lifespan
95 days

Ad volume over time

the data competitors don’t show

BibleProject went from 3 to 74 active ads (24.7×) between Mar '25 and Sep '26.

Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '2674

Signal: started testing video creative around Mar '25.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

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Running 5 days
Learn Biblical Meditation in the Psalms · since Sep 2026
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Running 5 days
Learn Biblical Meditation in the Psalms · since Sep 2026
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Running 5 days
Learn Biblical Meditation in the Psalms · since Sep 2026
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Learn Biblical Meditation in the Psalms · since Sep 2026
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Lead a Study on Biblical Meditation · since Sep 2026
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Unlock Design Patterns in Psalms 1–2 · since Sep 2026
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Lead a Study on Biblical Meditation · since Sep 2026
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A Guided Study of Psalms 1–2 · since Sep 2026
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Unlock Design Patterns in Psalms 1–2 · since Sep 2026

Format mix

Text Overlay40%
Ugc Talking Head32%
Ugc Lifestyle28%

Hook types

Question52%
Problem Agitation24%
Curiosity Gap12%
Direct Offer12%

Recently launched

Sep 2026
Sep 2026
Sep 2026
Sep 2026
Sep 2026
Sep 2026

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Frequently asked

How many Meta ads is BibleProject running?
BibleProject has 54 active ads right now, out of 74 tracked since Mar 2025.
What is BibleProject's longest-running ad?
Their longest-running ad has stayed live 535 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this BibleProject ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.