Brandwatch

Brandwatch’s Meta Ad Strategy

Tracked since Nov 2024 · Health App

● Tracked over time
Total ads tracked
120
Active now
100
Longest-running ad
654 days
Avg ad lifespan
92 days

Ad volume over time

the data competitors don’t show

Brandwatch went from 1 to 120 active ads (120.0×) between Nov '24 and Sep '26.

Nov '24Dec '24Jan '25Feb '25Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26120

Signal: started testing video creative around Jun '26.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

Running 277 days
{{product.name}} · since Dec 2025
Running 242 days
{{product.name}} · since Jan 2026
Running 98 days
{{product.name}} · since May 2026
Running 87 days
{{product.name}} · since Jun 2026
Running 85 days
{{product.name}} · since Jun 2026
Running 85 days
{{product.name}} · since Jun 2026
Running 84 days
The social media management tool that can keep up with social · since Jun 2026
Running 84 days
{{product.name}} · since Jun 2026
Running 84 days
{{product.name}} · since Jun 2026

Format mix

Text Overlay96%
Screenshot4%

Hook types

Authority44%
Statistic36%
Social Proof8%
Curiosity Gap4%
Problem Agitation4%
Question4%

Recently launched

Sep 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026

AdWhispr is not affiliated with or endorsed by the brands shown.

Frequently asked

How many Meta ads is Brandwatch running?
Brandwatch has 100 active ads right now, out of 120 tracked since Nov 2024.
What is Brandwatch's longest-running ad?
Their longest-running ad has stayed live 654 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Brandwatch ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.