Buchan’s Meta Ad Strategy
Tracked since Oct 2025 · General
Total ads tracked
120
Active now
100
Longest-running ad
399 days
Avg ad lifespan
88 days
Ad volume over time
the data competitors don’t showBuchan went from 2 to 120 active ads (60.0×) between Oct '25 and Nov '26.
Signal: started testing video creative around Oct '25.
Proven winners — ranked by days running
our honest performance proxyThe longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)
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Running 128 days
water reactive cheetah rainjacket. online now! · since Jul 2026
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Running 128 days
cheetah water reactive rain jacket, already 50% sold out · since Jul 2026
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Running 128 days
water reactive rainjacket, online now, worldwide delivery · since Jul 2026
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Running 128 days
it can’t... · since Jul 2026
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Running 128 days
Worldwide delivery, preorders open now with a discount, link in · since Jul 2026
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Running 128 days
water reactive cheetah rainjacket. · since Jul 2026
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Running 128 days
cheetah water reactive rain jacket. · since Jul 2026
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Running 127 days
Water reactive cheetah print. Online Now! · since Jul 2026
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Running 113 days
Slovenian alps with my @buchan jacket 🏔️ · since Jul 2026
Format mix
Ugc Lifestyle68%
Studio Product20%
Text Overlay12%
Hook types
Direct Offer52%
Curiosity Gap36%
Problem Agitation4%
Social Proof4%
Story4%
Recently launched
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Frequently asked
How many Meta ads is Buchan running?
Buchan has 100 active ads right now, out of 120 tracked since Oct 2025.
What is Buchan's longest-running ad?
Their longest-running ad has stayed live 399 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Buchan ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Try the AdWhispr agent for freeBased on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.