esmi Skin Minerals

esmi Skin Minerals’s Meta Ad Strategy

Tracked since Apr 2024 · Saas

● Tracked over time
Total ads tracked
103
Active now
100
Longest-running ad
852 days
Avg ad lifespan
65 days

Ad volume over time

the data competitors don’t show

esmi Skin Minerals went from 3 to 103 active ads (34.3×) between Apr '24 and Aug '26.

Apr '24May '24Jun '24Jul '24Aug '24Sep '24Oct '24Nov '24Dec '24Jan '25Feb '25Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26103

Signal: started testing video creative around Apr '26.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

● Live
Running 124 days
NEW IN: Vitamin C Brightening Serum 🍊 · since Apr 2026
● Live
Running 124 days
{{product.name}} · since Apr 2026
● Live
Running 124 days
{{product.name}} · since Apr 2026
● Live
Running 124 days
Back in stock, for a reason 🤍 · since Apr 2026
● Live
Running 124 days
{{product.name}} · since Apr 2026
● Live
Running 122 days
Dry lips? Not for long! · since Apr 2026
● Live
Running 121 days
FREE Shipping · since Apr 2026
● Live
Running 104 days
{{product.name}} · since May 2026
● Live
Running 99 days
{{product.name}} · since May 2026

Format mix

Studio Product88%
Slideshow4%
Text Overlay4%
Ugc Talking Head4%

Hook types

Direct Offer52%
Social Proof20%
Authority12%
Problem Agitation8%
Curiosity Gap4%
Question4%

Recently launched

Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026

Frequently asked

How many Meta ads is esmi Skin Minerals running?
esmi Skin Minerals has 100 active ads right now, out of 103 tracked since Apr 2024.
What is esmi Skin Minerals's longest-running ad?
Their longest-running ad has stayed live 852 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this esmi Skin Minerals ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.