eToro

eToro’s Meta Ad Strategy

Tracked since Dec 2024 · General

● Tracked over time
Total ads tracked
107
Active now
87
Longest-running ad
669 days
Avg ad lifespan
69 days

Ad volume over time

the data competitors don’t show

eToro went from 1 to 107 active ads (107.0×) between Dec '24 and Sep '26.

Dec '24Jan '25Feb '25Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26107

Signal: started testing video creative around Jul '25.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

Running 72 days
Copy Pro Investors on etoro · since Jul 2026
Running 72 days
Trade stocks with 0% commission · since Jul 2026
Running 72 days
Copy Pro Investors on etoro · since Jul 2026
Running 72 days
Copy Pro Investors on etoro · since Jul 2026
Running 72 days
Copy Pro Investors on etoro · since Jul 2026
Running 72 days
Copy Pro Investors on etoro · since Jul 2026
Running 72 days
Copy Pro Investors on etoro · since Jul 2026
Running 72 days
Trade stocks with 0% commission · since Jul 2026
Running 72 days
Copy Pro Investors on etoro · since Jul 2026

Format mix

Studio Product52%
Text Overlay36%
Ugc Lifestyle8%
Ugc Talking Head4%

Hook types

Contrarian36%
Direct Offer32%
Curiosity Gap24%
Question4%
Story4%

Recently launched

Sep 2026
Sep 2026
Sep 2026
Sep 2026
Sep 2026
Sep 2026

AdWhispr is not affiliated with or endorsed by the brands shown.

Frequently asked

How many Meta ads is eToro running?
eToro has 87 active ads right now, out of 107 tracked since Dec 2024.
What is eToro's longest-running ad?
Their longest-running ad has stayed live 669 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this eToro ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.