Figma’s Meta Ad Strategy
Tracked since Sep 2025 · Saas
Total ads tracked
120
Active now
100
Longest-running ad
357 days
Avg ad lifespan
106 days
Ad volume over time
the data competitors don’t showFigma went from 7 to 120 active ads (17.1×) between Sep '25 and Aug '26.
Signal: started testing video creative around Sep '25.
Proven winners — ranked by days running
our honest performance proxyThe longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)
● Live
Running 149 days
{{product.name}} · since Apr 2026
● Live
Running 149 days
{{product.name}} · since Apr 2026
● Live
Running 149 days
{{product.name}} · since Apr 2026
● Live
Running 149 days
{{product.name}} · since Apr 2026
● Live
Running 149 days
{{product.name}} · since Apr 2026
● Live
Running 149 days
{{product.name}} · since Apr 2026
● Live
Running 149 days
{{product.name}} · since Apr 2026
● Live
Running 149 days
{{product.name}} · since Apr 2026
● Live
Running 149 days
{{product.name}} · since Apr 2026
Format mix
Animation60%
Text Overlay36%
Ugc Lifestyle4%
Hook types
Problem Agitation72%
Contrarian16%
Curiosity Gap8%
Direct Offer4%
Recently launched
Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026
Frequently asked
How many Meta ads is Figma running?
Figma has 100 active ads right now, out of 120 tracked since Sep 2025.
What is Figma's longest-running ad?
Their longest-running ad has stayed live 357 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Figma ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
Your AI marketing agent
Run ad research on autopilot
AdWhispr is an AI agent inside Claude & ChatGPT. Research any brand’s ads, clone the winners, and run campaigns across Meta, Google & TikTok.
Try the AdWhispr agent for freeBased on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.