FirstCry.com

FirstCry.com’s Meta Ad Strategy

Tracked since Oct 2019 · Saas

● Tracked over time
Total ads tracked
120
Active now
100
Longest-running ad
2525 days
Avg ad lifespan
230 days

Ad volume over time

the data competitors don’t show

FirstCry.com went from 1 to 120 active ads (120.0×) between Oct '19 and Sep '26.

Oct '19Nov '19Dec '19Jan '20Feb '20Mar '20Apr '20May '20Jun '20Jul '20Aug '20Sep '20Oct '20Nov '20Dec '20Jan '21Feb '21Mar '21Apr '21May '21Jun '21Jul '21Aug '21Sep '21Oct '21Nov '21Dec '21Jan '22Feb '22Mar '22Apr '22May '22Jun '22Jul '22Aug '22Sep '22Oct '22Nov '22Dec '22Jan '23Feb '23Mar '23Apr '23May '23Jun '23Jul '23Aug '23Sep '23Oct '23Nov '23Dec '23Jan '24Feb '24Mar '24Apr '24May '24Jun '24Jul '24Aug '24Sep '24Oct '24Nov '24Dec '24Jan '25Feb '25Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26120

Signal: started testing video creative around Jan '26.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

Log in to unlock● Live
Running 415 days
{{product.name}} · since Aug 2025
Log in to unlock● Live
Running 270 days
{{product.name}} · since Dec 2025
Log in to unlock● Live
Running 270 days
{{product.name}} · since Dec 2025
Log in to unlock● Live
Running 270 days
{{product.name}} · since Dec 2025
Log in to unlock● Live
Running 270 days
{{product.name}} · since Dec 2025
Log in to unlock● Live
Running 270 days
{{product.name}} · since Dec 2025
Log in to unlock● Live
Running 270 days
{{product.name}} · since Dec 2025
Log in to unlock● Live
Running 270 days
{{product.name}} · since Dec 2025
Log in to unlock● Live
Running 267 days
{{product.name}} · since Jan 2026

Format mix

Studio Product84%
Text Overlay16%

Hook types

Direct Offer64%
Social Proof28%
Problem Agitation4%
Question4%

Recently launched

Sep 2026
Sep 2026
Sep 2026
Sep 2026
Aug 2026
Aug 2026

AdWhispr is not affiliated with or endorsed by the brands shown.

Frequently asked

How many Meta ads is FirstCry.com running?
FirstCry.com has 100 active ads right now, out of 120 tracked since Oct 2019.
What is FirstCry.com's longest-running ad?
Their longest-running ad has stayed live 2525 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this FirstCry.com ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.