Flipkart

Flipkart’s Meta Ad Strategy

Tracked since Oct 2020 · Saas

● Tracked over time
Total ads tracked
120
Active now
100
Longest-running ad
2135 days
Avg ad lifespan
154 days

Ad volume over time

the data competitors don’t show

Flipkart went from 2 to 120 active ads (60.0×) between Oct '20 and Aug '26.

Oct '20Nov '20Dec '20Jan '21Feb '21Mar '21Apr '21May '21Jun '21Jul '21Aug '21Sep '21Oct '21Nov '21Dec '21Jan '22Feb '22Mar '22Apr '22May '22Jun '22Jul '22Aug '22Sep '22Oct '22Nov '22Dec '22Jan '23Feb '23Mar '23Apr '23May '23Jun '23Jul '23Aug '23Sep '23Oct '23Nov '23Dec '23Jan '24Feb '24Mar '24Apr '24May '24Jun '24Jul '24Aug '24Sep '24Oct '24Nov '24Dec '24Jan '25Feb '25Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26120

Signal: started testing video creative around May '26.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

● Live
Running 134 days
{{product.name}} · since Apr 2026
● Live
Running 134 days
{{product.name}} · since Apr 2026
● Live
Running 102 days
Fresh Veggies in Minutes! · since May 2026
● Live
Running 99 days
{{product.name}} · since May 2026
● Live
Running 96 days
{{product.name}} · since May 2026
● Live
Running 96 days
Shop Now Only on Flipkart🛒 · since May 2026
● Live
Running 96 days
Shop Now Only on Flipkart🛒 · since May 2026
● Live
Running 96 days
Shop Now Only on Flipkart🛒 · since May 2026
● Live
Running 96 days
Shop Now Only on Flipkart🛒 · since May 2026

Format mix

Ugc Lifestyle44%
Studio Product40%
Screenshot8%
Lifestyle4%
Ugc Talking Head4%

Hook types

Direct Offer88%
Problem Agitation8%
Story4%

Recently launched

Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026
Jul 2026

Frequently asked

How many Meta ads is Flipkart running?
Flipkart has 100 active ads right now, out of 120 tracked since Oct 2020.
What is Flipkart's longest-running ad?
Their longest-running ad has stayed live 2135 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Flipkart ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.