FPT Play

FPT Play’s Meta Ad Strategy

Tracked since Sep 2022 · General

● Tracked over time
Total ads tracked
48
Active now
45
Longest-running ad
1458 days
Avg ad lifespan
90 days

Ad volume over time

the data competitors don’t show

FPT Play went from 2 to 48 active ads (24.0×) between Sep '22 and Sep '26.

Sep '22Oct '22Nov '22Dec '22Jan '23Feb '23Mar '23Apr '23May '23Jun '23Jul '23Aug '23Sep '23Oct '23Nov '23Dec '23Jan '24Feb '24Mar '24Apr '24May '24Jun '24Jul '24Aug '24Sep '24Oct '24Nov '24Dec '24Jan '25Feb '25Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '2648

Signal: started testing video creative around Sep '22.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

Log in to unlock● Live
Running 30 days
💻 TẢI FPT PLAY TRÊN MÁY TÍNH – SẴN SÀNG THƯỞNG THỨC NGOẠI HẠNG A · since Aug 2026
Log in to unlock● Live
Running 30 days
💻 TẢI FPT PLAY TRÊN MÁY TÍNH – SẴN SÀNG THƯỞNG THỨC NGOẠI HẠNG A · since Aug 2026
Log in to unlock● Live
Running 25 days
💻 TẢI FPT PLAY TRÊN MÁY TÍNH – SẴN SÀNG THƯỞNG THỨC NGOẠI HẠNG A · since Aug 2026
Log in to unlock● Live
Running 19 days
FPT Play · since Aug 2026
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Running 9 days
Một trận đấu, nhưng đâu chỉ có một cách để tận hưởng 🎙️🎙️🎙️ · since Sep 2026
Log in to unlock● Live
Running 9 days
Một trận đấu, nhưng đâu chỉ có một cách để tận hưởng 🎙️🎙️🎙️ · since Sep 2026
Log in to unlock● Live
Running 8 days
Một trận đấu, nhưng đâu chỉ có một cách để tận hưởng 🎙️🎙️🎙️ · since Sep 2026
Log in to unlock● Live
Running 5 days
Đối Chứng - Vụ án với nhiều lời khai, đâu mới là sự thật? 🔍 · since Sep 2026
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Running 4 days
🔥 VÒNG 4 NGOẠI HẠNG ANH 2026/27: TÂM ĐIỂM Ở OLD TRAFFORD · since Sep 2026

Format mix

Text Overlay80%
Screenshot16%
Studio Product4%

Hook types

Curiosity Gap38%
Direct Offer33%
Question17%
Contrarian4%
Authority4%
Problem Agitation4%

Recently launched

Sep 2026
Sep 2026
Sep 2026
Sep 2026
Sep 2026
Sep 2026

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Frequently asked

How many Meta ads is FPT Play running?
FPT Play has 45 active ads right now, out of 48 tracked since Sep 2022.
What is FPT Play's longest-running ad?
Their longest-running ad has stayed live 1458 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this FPT Play ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.