Freshly Cosmetics

Freshly Cosmetics’s Meta Ad Strategy

Tracked since May 2025 · General

● Tracked over time
Total ads tracked
120
Active now
100
Longest-running ad
447 days
Avg ad lifespan
84 days

Ad volume over time

the data competitors don’t show

Freshly Cosmetics went from 5 to 120 active ads (24.0×) between May '25 and Aug '26.

May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26120

Signal: started testing video creative around May '25.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

● Live
Running 428 days
{{product.name}} · since Jun 2025
● Live
Running 325 days
{{product.name}} · since Sep 2025
● Live
Running 325 days
{{product.name}} · since Sep 2025
● Live
Running 325 days
{{product.name}} · since Sep 2025
● Live
Running 161 days
{{product.name}} · since Mar 2026
● Live
Running 161 days
{{product.name}} · since Mar 2026
● Live
Running 161 days
{{product.name}} · since Mar 2026
● Live
Running 160 days
{{product.name}} · since Mar 2026
● Live
Running 140 days
{{product.name}} · since Apr 2026

Format mix

Studio Product60%
Ugc Lifestyle28%
Before After8%
Ugc Talking Head4%

Hook types

Problem Agitation52%
Question24%
Direct Offer16%
Before After4%
Testimonial4%

Recently launched

Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026

Frequently asked

How many Meta ads is Freshly Cosmetics running?
Freshly Cosmetics has 100 active ads right now, out of 120 tracked since May 2025.
What is Freshly Cosmetics's longest-running ad?
Their longest-running ad has stayed live 447 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Freshly Cosmetics ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.