Go Ape!

Go Ape!’s Meta Ad Strategy

Tracked since Jul 2025 · Saas

● Tracked over time
Total ads tracked
86
Active now
68
Longest-running ad
420 days
Avg ad lifespan
45 days

Ad volume over time

the data competitors don’t show

Go Ape! went from 1 to 86 active ads (86.0×) between Jul '25 and Aug '26.

Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '2686

Signal: started testing video creative around Jan '26.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

● Live
Running 55 days
Ad I’ll be the first to admit as a Mum I’ve got into the habit o · since Jul 2026
● Live
Running 55 days
AD | Consider this your summer holiday hack 🌳💚 · since Jul 2026
● Live
Running 47 days
{{product.name}} · since Jul 2026
● Live
Running 47 days
{{product.name}} · since Jul 2026
● Live
Running 47 days
{{product.name}} · since Jul 2026
● Live
Running 43 days
{{product.name}} · since Jul 2026
● Live
Running 43 days
{{product.name}} · since Jul 2026
● Live
Running 42 days
Stop Scrolling. Go Ape · since Jul 2026
● Live
Running 37 days
10% Welcome Offer · since Jul 2026

Format mix

Text Overlay64%
Ugc Lifestyle32%
Slideshow4%

Hook types

Direct Offer36%
Curiosity Gap32%
Contrarian16%
Story12%
Authority4%

Recently launched

Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026

Frequently asked

How many Meta ads is Go Ape! running?
Go Ape! has 68 active ads right now, out of 86 tracked since Jul 2025.
What is Go Ape!'s longest-running ad?
Their longest-running ad has stayed live 420 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Go Ape! ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.