Held and Honest’s Meta Ad Strategy
Tracked since Mar 2026 · General
Total ads tracked
110
Active now
101
Longest-running ad
228 days
Avg ad lifespan
75 days
Ad volume over time
the data competitors don’t showHeld and Honest went from 1 to 110 active ads (110.0×) between Mar '26 and Nov '26.
Signal: started testing video creative around Jun '26.
Proven winners — ranked by days running
our honest performance proxyThe longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)
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Running 153 days
The Only Journal You Can't Quit. · since Jun 2026
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Running 153 days
The Only Journal You Can't Quit. · since Jun 2026
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Running 152 days
You Deserve to Feel Like Yourself Again · since Jun 2026
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Running 152 days
You Deserve to Feel Like Yourself Again · since Jun 2026
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Running 152 days
You Deserve to Feel Like Yourself Again · since Jun 2026
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Running 152 days
You Deserve to Feel Like Yourself Again · since Jun 2026
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Running 150 days
Your mind knows everything. Your body hasn't caught up yet. · since Jun 2026
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Running 148 days
You Deserve to Feel Like Yourself Again · since Jun 2026
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Running 122 days
The lie: understand it, and you'll feel better. · since Jul 2026
Format mix
Text Overlay64%
Studio Product20%
Ugc Lifestyle8%
Animation4%
Ugc Talking Head4%
Hook types
Contrarian36%
Problem Agitation24%
Question20%
Curiosity Gap16%
Authority4%
Recently launched
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Frequently asked
How many Meta ads is Held and Honest running?
Held and Honest has 101 active ads right now, out of 110 tracked since Mar 2026.
What is Held and Honest's longest-running ad?
Their longest-running ad has stayed live 228 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Held and Honest ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Try the AdWhispr agent for freeBased on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.