Horace

Horace’s Meta Ad Strategy

Tracked since Feb 2024 · General

● Tracked over time
Total ads tracked
120
Active now
100
Longest-running ad
991 days
Avg ad lifespan
144 days

Ad volume over time

the data competitors don’t show

Horace went from 6 to 120 active ads (20.0×) between Feb '24 and Oct '26.

Feb '24Mar '24Apr '24May '24Jun '24Jul '24Aug '24Sep '24Oct '24Nov '24Dec '24Jan '25Feb '25Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26120

Signal: started testing video creative around Feb '24.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

Log in to unlock● Live
Running 991 days
{{product.name}} · since Feb 2024
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Running 991 days
{{product.name}} · since Feb 2024
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Running 991 days
{{product.name}} | {{product.price strip_zeros}} · since Feb 2024
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Running 989 days
{{product.name}} · since Feb 2024
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Running 989 days
{{product.name}} | {{product.price strip_zeros}} · since Feb 2024
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Running 387 days
{{product.name}} · since Oct 2025
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Running 352 days
{{product.name}} · since Nov 2025
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Running 352 days
{{product.name}} · since Nov 2025
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Running 350 days
{{product.name}} · since Nov 2025

Format mix

Studio Product68%
Text Overlay16%
Screenshot8%
Ugc Lifestyle4%
Ugc Talking Head4%

Hook types

Direct Offer48%
Problem Agitation26%
Authority9%
Social Proof9%
Contrarian4%
Question4%

Recently launched

Oct 2026
Oct 2026
Oct 2026
Oct 2026
Oct 2026
Oct 2026

AdWhispr is not affiliated with or endorsed by the brands shown.

Frequently asked

How many Meta ads is Horace running?
Horace has 100 active ads right now, out of 120 tracked since Feb 2024.
What is Horace's longest-running ad?
Their longest-running ad has stayed live 991 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Horace ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.