IZI by EDF

IZI by EDF’s Meta Ad Strategy

Tracked since May 2025 · General

● Tracked over time
Total ads tracked
90
Active now
70
Longest-running ad
530 days
Avg ad lifespan
74 days

Ad volume over time

the data competitors don’t show

IZI by EDF went from 3 to 90 active ads (30.0×) between May '25 and Oct '26.

May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '2690

Signal: started testing video creative around Feb '26.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

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Running 47 days
J'installe ma borne · since Aug 2026
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Running 47 days
Portes, Fenêtres & Volets · since Aug 2026
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Running 47 days
J'installe ma borne · since Aug 2026
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Running 47 days
J'installe ma borne · since Aug 2026
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Running 47 days
Je rénove ma maison dès maintenant · since Aug 2026
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Running 47 days
J'installe ma borne · since Aug 2026
Log in to unlock● Live
Running 47 days
Portes, Fenêtres & Volets · since Aug 2026
Log in to unlock● Live
Running 47 days
J'installe ma borne · since Aug 2026
Log in to unlock● Live
Running 47 days
J'installe ma borne · since Aug 2026

Format mix

Text Overlay68%
Ugc Talking Head16%
Ugc Lifestyle12%
Studio Product4%

Hook types

Direct Offer64%
Question24%
Authority4%
Problem Agitation4%
Social Proof4%

Recently launched

Oct 2026
Oct 2026
Oct 2026
Oct 2026
Oct 2026
Oct 2026

AdWhispr is not affiliated with or endorsed by the brands shown.

Frequently asked

How many Meta ads is IZI by EDF running?
IZI by EDF has 70 active ads right now, out of 90 tracked since May 2025.
What is IZI by EDF's longest-running ad?
Their longest-running ad has stayed live 530 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this IZI by EDF ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.