Kiehl's’s Meta Ad Strategy
Tracked since Jul 2025 · Beauty
Total ads tracked
65
Active now
45
Longest-running ad
438 days
Avg ad lifespan
107 days
Ad volume over time
the data competitors don’t showKiehl's went from 1 to 65 active ads (65.0×) between Jul '25 and Oct '26.
Signal: started testing video creative around Sep '25.
Proven winners — ranked by days running
our honest performance proxyThe longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)
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Running 39 days
ad living on Skye might look peaceful, but tbh my days are usual · since Sep 2026
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Running 39 days
Deflated skin? Plump and Firm! · since Sep 2026
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Running 39 days
Bouncy serum for plumper skin. · since Sep 2026
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Running 39 days
Deflated skin? Plump and Firm! · since Sep 2026
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Running 39 days
Deflated skin? Plump and Firm! · since Sep 2026
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Running 39 days
AD introducing the new 1cc Collashot plump serum @kiehlsuki · since Sep 2026
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Running 39 days
AD adding a little extra collagen support to my routine with @ki · since Sep 2026
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Running 39 days
Deflated skin? Plump and Firm! · since Sep 2026
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Running 38 days
Deflated skin? Plump and Firm! · since Sep 2026
Format mix
Studio Product56%
Text Overlay20%
Before After12%
Ugc Lifestyle12%
Hook types
Direct Offer84%
Before After12%
Problem Agitation4%
Recently launched
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Frequently asked
How many Meta ads is Kiehl's running?
Kiehl's has 45 active ads right now, out of 65 tracked since Jul 2025.
What is Kiehl's's longest-running ad?
Their longest-running ad has stayed live 438 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Kiehl's ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Try the AdWhispr agent for freeBased on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.