KiwiCo

KiwiCo’s Meta Ad Strategy

Tracked since May 2024 · General

● Tracked over time
Total ads tracked
189
Active now
164
Longest-running ad
903 days
Avg ad lifespan
144 days

Ad volume over time

the data competitors don’t show

KiwiCo went from 1 to 151 active ads (151.0×) between May '24 and Sep '26.

May '24Jun '24Jul '24Aug '24Sep '24Oct '24Nov '24Dec '24Jan '25Feb '25Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26Nov '26151

Signal: started testing video creative around May '24.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

Log in to unlock● Live
Running 903 days
{{product.name}} · since May 2024
Log in to unlock● Live
Running 470 days
Help your baby grow with educational toys that activate all · since Jul 2025
Log in to unlock● Live
Running 470 days
Yes you can play with your newborn! · since Jul 2025
Log in to unlock● Live
Running 410 days
Being the favorite parent is hard work sometimes 😂 · since Sep 2025
Log in to unlock● Live
Running 410 days
{{product.name}} · since Sep 2025
Log in to unlock● Live
Running 409 days
{{product.name}} · since Sep 2025
Log in to unlock● Live
Running 408 days
{{product.name}} · since Oct 2025
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Running 408 days
Start KiwiCo with Ice Skating Rink! ⛸ · since Oct 2025
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Running 408 days
{{product.name}} · since Oct 2025

Format mix

Text Overlay40%
Ugc Lifestyle32%
Studio Product20%
Slideshow4%
Ugc Talking Head4%

Hook types

Direct Offer36%
Curiosity Gap20%
Story16%
Authority12%
Contrarian12%
Question4%

Recently launched

Nov 2026
Nov 2026
Nov 2026
Nov 2026
Nov 2026
Nov 2026

AdWhispr is not affiliated with or endorsed by the brands shown.

Frequently asked

How many Meta ads is KiwiCo running?
KiwiCo has 164 active ads right now, out of 189 tracked since May 2024.
What is KiwiCo's longest-running ad?
Their longest-running ad has stayed live 903 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this KiwiCo ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.