Lifeline

Lifeline’s Meta Ad Strategy

Tracked since Dec 2021 · General

● Tracked over time
Total ads tracked
106
Active now
100
Longest-running ad
1730 days
Avg ad lifespan
87 days

Ad volume over time

the data competitors don’t show

Lifeline went from 2 to 106 active ads (53.0×) between Dec '21 and Aug '26.

Dec '21Jan '22Feb '22Mar '22Apr '22May '22Jun '22Jul '22Aug '22Sep '22Oct '22Nov '22Dec '22Jan '23Feb '23Mar '23Apr '23May '23Jun '23Jul '23Aug '23Sep '23Oct '23Nov '23Dec '23Jan '24Feb '24Mar '24Apr '24May '24Jun '24Jul '24Aug '24Sep '24Oct '24Nov '24Dec '24Jan '25Feb '25Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26106

Signal: started testing video creative around Oct '25.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

● Live
Running 325 days
{{product.name}} · since Oct 2025
● Live
Running 325 days
{{product.name}} · since Oct 2025
● Live
Running 325 days
{{product.name}} · since Oct 2025
● Live
Running 311 days
Urgent Support Needed · since Oct 2025
● Live
Running 280 days
{{product.name}} · since Nov 2025
● Live
Running 159 days
{{product.name}} · since Mar 2026
● Live
Running 159 days
{{product.name}} · since Mar 2026
● Live
Running 159 days
{{product.name}} · since Mar 2026
● Live
Running 159 days
{{product.name}} · since Mar 2026

Format mix

Text Overlay60%
Ugc Talking Head28%
Ugc Lifestyle12%

Hook types

Problem Agitation60%
Statistic32%
Direct Offer8%

Recently launched

Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026

Frequently asked

How many Meta ads is Lifeline running?
Lifeline has 100 active ads right now, out of 106 tracked since Dec 2021.
What is Lifeline's longest-running ad?
Their longest-running ad has stayed live 1730 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Lifeline ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.