Mint

Mint’s Meta Ad Strategy

Tracked since Dec 2021 · Saas

● Tracked over time
Total ads tracked
115
Active now
95
Longest-running ad
1784 days
Avg ad lifespan
260 days

Ad volume over time

the data competitors don’t show

Mint went from 2 to 115 active ads (57.5×) between Dec '21 and Oct '26.

Dec '21Jan '22Feb '22Mar '22Apr '22May '22Jun '22Jul '22Aug '22Sep '22Oct '22Nov '22Dec '22Jan '23Feb '23Mar '23Apr '23May '23Jun '23Jul '23Aug '23Sep '23Oct '23Nov '23Dec '23Jan '24Feb '24Mar '24Apr '24May '24Jun '24Jul '24Aug '24Sep '24Oct '24Nov '24Dec '24Jan '25Feb '25Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26115

Signal: started testing video creative around Dec '21.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

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Running 154 days
Loan up to ₹5 Lakh Instantly · since May 2026
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Running 96 days
Mint + The Economist @ ₹3,999 · since Jul 2026
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Running 90 days
Understand Global Power Shifts · since Jul 2026
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Running 90 days
Read What Leaders Read · since Jul 2026
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Running 87 days
Understand Global Power Shifts · since Jul 2026
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Running 76 days
{{product.name}} · since Aug 2026
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Running 64 days
{{product.name}} · since Aug 2026
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Running 63 days
Loan up to ₹5 Lakh Instantly · since Aug 2026
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Running 63 days
Get Loan Up to ₹5 Lakh Now · since Aug 2026

Format mix

Text Overlay90%
Studio Product5%
Ugc Lifestyle5%

Hook types

Problem Agitation45%
Question20%
Authority15%
Direct Offer10%
Contrarian5%
Social Proof5%

Recently launched

Oct 2026
Oct 2026
Oct 2026
Oct 2026
Oct 2026
Oct 2026

AdWhispr is not affiliated with or endorsed by the brands shown.

Frequently asked

How many Meta ads is Mint running?
Mint has 95 active ads right now, out of 115 tracked since Dec 2021.
What is Mint's longest-running ad?
Their longest-running ad has stayed live 1784 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Mint ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.