MoneyLion

MoneyLion’s Meta Ad Strategy

Tracked since Apr 2021 · Saas

● Tracked over time
Total ads tracked
118
Active now
100
Longest-running ad
1986 days
Avg ad lifespan
112 days

Ad volume over time

the data competitors don’t show

MoneyLion went from 1 to 118 active ads (118.0×) between Apr '21 and Sep '26.

Apr '21May '21Jun '21Jul '21Aug '21Sep '21Oct '21Nov '21Dec '21Jan '22Feb '22Mar '22Apr '22May '22Jun '22Jul '22Aug '22Sep '22Oct '22Nov '22Dec '22Jan '23Feb '23Mar '23Apr '23May '23Jun '23Jul '23Aug '23Sep '23Oct '23Nov '23Dec '23Jan '24Feb '24Mar '24Apr '24May '24Jun '24Jul '24Aug '24Sep '24Oct '24Nov '24Dec '24Jan '25Feb '25Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26118

Signal: started testing video creative around Apr '21.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

Log in to unlock● Live
Running 75 days
{{product.name}} · since Jun 2026
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Running 56 days
{{product.name}} · since Jul 2026
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Running 55 days
{{product.name}} · since Jul 2026
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Running 55 days
{{product.name}} · since Jul 2026
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Running 55 days
MoneyLion: Banking & Cash Back · since Jul 2026
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Running 55 days
{{product.name}} · since Jul 2026
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Running 55 days
{{product.name}} · since Jul 2026
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Running 53 days
Tap Into Your Pay Early · since Jul 2026
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Running 53 days
{{product.name}} · since Jul 2026

Format mix

Text Overlay88%
Ugc Lifestyle12%

Hook types

Direct Offer72%
Contrarian8%
Curiosity Gap8%
Problem Agitation8%
Question4%

Recently launched

Sep 2026
Sep 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026

AdWhispr is not affiliated with or endorsed by the brands shown.

Frequently asked

How many Meta ads is MoneyLion running?
MoneyLion has 100 active ads right now, out of 118 tracked since Apr 2021.
What is MoneyLion's longest-running ad?
Their longest-running ad has stayed live 1986 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this MoneyLion ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.