Nubank

Nubank’s Meta Ad Strategy

Tracked since May 2021 · Saas

● Tracked over time
Total ads tracked
120
Active now
100
Longest-running ad
1948 days
Avg ad lifespan
313 days

Ad volume over time

the data competitors don’t show

Nubank went from 1 to 120 active ads (120.0×) between May '21 and Sep '26.

May '21Jun '21Jul '21Aug '21Sep '21Oct '21Nov '21Dec '21Jan '22Feb '22Mar '22Apr '22May '22Jun '22Jul '22Aug '22Sep '22Oct '22Nov '22Dec '22Jan '23Feb '23Mar '23Apr '23May '23Jun '23Jul '23Aug '23Sep '23Oct '23Nov '23Dec '23Jan '24Feb '24Mar '24Apr '24May '24Jun '24Jul '24Aug '24Sep '24Oct '24Nov '24Dec '24Jan '25Feb '25Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26120

Signal: started testing video creative around May '21.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

Log in to unlock● Live
Running 133 days
{{product.name}} · since May 2026
Log in to unlock● Live
Running 128 days
{{product.name}} · since May 2026
Log in to unlock● Live
Running 107 days
{{product.name}} · since Jun 2026
Log in to unlock● Live
Running 107 days
{{product.name}} · since Jun 2026
Log in to unlock● Live
Running 107 days
Nubank para menores de 18. · since Jun 2026
Log in to unlock● Live
Running 107 days
{{product.name}} · since Jun 2026
Log in to unlock● Live
Running 107 days
{{product.name}} · since Jun 2026
Log in to unlock● Live
Running 107 days
{{product.name}} · since Jun 2026
Log in to unlock● Live
Running 107 days
Conta Nubank para menores. · since Jun 2026

Format mix

Ugc Lifestyle60%
Text Overlay28%
Studio Product8%
Ugc Talking Head4%

Hook types

Direct Offer76%
Authority24%

Recently launched

Sep 2026
Sep 2026
Sep 2026
Sep 2026
Sep 2026
Sep 2026

AdWhispr is not affiliated with or endorsed by the brands shown.

Frequently asked

How many Meta ads is Nubank running?
Nubank has 100 active ads right now, out of 120 tracked since May 2021.
What is Nubank's longest-running ad?
Their longest-running ad has stayed live 1948 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Nubank ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.