OfferUp

OfferUp’s Meta Ad Strategy

Tracked since May 2025 · Saas

● Tracked over time
Total ads tracked
120
Active now
100
Longest-running ad
506 days
Avg ad lifespan
62 days

Ad volume over time

the data competitors don’t show

OfferUp went from 4 to 120 active ads (30.0×) between May '25 and Sep '26.

May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26120

Signal: started testing video creative around May '25.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

Running 34 days
Find Amazing Local Deals Now · since Aug 2026
Running 34 days
Find Amazing Local Deals Now · since Aug 2026
Running 34 days
Find Amazing Local Deals Now · since Aug 2026
Running 34 days
Find Amazing Local Deals Now · since Aug 2026
Running 34 days
Find Amazing Local Deals Now · since Aug 2026
Running 34 days
Find Amazing Local Deals Now · since Aug 2026
Running 34 days
Find Amazing Local Deals Now · since Aug 2026
Running 34 days
Find Amazing Local Deals Now · since Aug 2026
Running 34 days
Find Amazing Local Deals Now · since Aug 2026

Format mix

Carousel52%
Text Overlay44%
Slideshow4%

Hook types

Direct Offer100%

Recently launched

Sep 2026
Sep 2026
Sep 2026
Sep 2026
Sep 2026
Sep 2026

AdWhispr is not affiliated with or endorsed by the brands shown.

Frequently asked

How many Meta ads is OfferUp running?
OfferUp has 100 active ads right now, out of 120 tracked since May 2025.
What is OfferUp's longest-running ad?
Their longest-running ad has stayed live 506 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this OfferUp ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
Your AI marketing agent

Run ad research on autopilot

AdWhispr is an AI agent inside Claude & ChatGPT. Research any brand’s ads, clone the winners, and run campaigns across Meta, Google & TikTok.

Try the AdWhispr agent for free

Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.