On The Wild Side

On The Wild Side’s Meta Ad Strategy

Tracked since Feb 2025 · General

● Tracked over time
Total ads tracked
83
Active now
63
Longest-running ad
575 days
Avg ad lifespan
79 days

Ad volume over time

the data competitors don’t show

On The Wild Side went from 1 to 83 active ads (83.0×) between Feb '25 and Sep '26.

Feb '25Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '2683

Signal: started testing video creative around Feb '25.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

Running 59 days
Le contour des yeux est souvent la première zone à montrer des s · since Jul 2026
Running 59 days
{{product.name}} · since Jul 2026
Running 59 days
une livraison des plus mimi de la part de @onthewildside_spirit · since Jul 2026
Running 59 days
{{product.name}} · since Jul 2026
Running 59 days
Il est pas viral pour rien ⭐️ · since Jul 2026
Running 26 days
{{product.name}} · since Aug 2026
Running 26 days
Pâte Stop-Boutons Anti-Imperfections Bio | OTWS · since Aug 2026
Running 14 days
La révolution Collagène Vegan 🌿 · since Sep 2026
Running 11 days
Vous l'appliquez peut-être mal, sans le savoir 👀 · since Sep 2026

Format mix

Studio Product60%
Ugc Talking Head16%
Text Overlay12%
Before After8%
Ugc Lifestyle4%

Hook types

Question39%
Problem Agitation22%
Contrarian13%
Curiosity Gap13%
Direct Offer9%
Story4%

Recently launched

Sep 2026
Sep 2026
Sep 2026
Sep 2026
Sep 2026
Sep 2026

AdWhispr is not affiliated with or endorsed by the brands shown.

Frequently asked

How many Meta ads is On The Wild Side running?
On The Wild Side has 63 active ads right now, out of 83 tracked since Feb 2025.
What is On The Wild Side's longest-running ad?
Their longest-running ad has stayed live 575 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this On The Wild Side ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.