Opendoor

Opendoor’s Meta Ad Strategy

Tracked since Apr 2026 · General

● Tracked over time
Total ads tracked
14
Active now
12
Longest-running ad
119 days
Avg ad lifespan
38 days

Ad volume over time

the data competitors don’t show

Opendoor went from 1 to 14 active ads (14.0×) between Apr '26 and Aug '26.

Apr '26May '26Jun '26Jul '26Aug '2614

Signal: started testing video creative around Aug '26.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

● Live
Running 37 days
{{product.name}} · since Jul 2026
● Live
Running 37 days
{{product.name}} · since Jul 2026
● Live
Running 37 days
{{product.name}} · since Jul 2026
● Live
Running 37 days
{{product.name}} · since Jul 2026
● Live
Running 36 days
Request a Cash Offer Today · since Jul 2026
● Live
Running 31 days
Request an offer today. · since Jul 2026
● Live
Running 26 days
Request an offer today. · since Jul 2026
● Live
Running 20 days
Start your move with Opendoor · since Jul 2026
● Live
Running 17 days
Start your move with Opendoor · since Aug 2026

Format mix

Studio Product86%
Animation7%
Ugc Talking Head7%

Hook types

Direct Offer71%
Problem Agitation21%
Story7%

Recently launched

Aug 2026
Aug 2026
Aug 2026
Aug 2026
Jul 2026
Jul 2026

Frequently asked

How many Meta ads is Opendoor running?
Opendoor has 12 active ads right now, out of 14 tracked since Apr 2026.
What is Opendoor's longest-running ad?
Their longest-running ad has stayed live 119 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Opendoor ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.