Orange Money’s Meta Ad Strategy

Tracked since Jun 2025 · Saas

● Tracked over time

Total ads tracked

120

Active now

100

Longest-running ad

438 days

Avg ad lifespan

172 days

Ad volume over time

the data competitors don’t show

Orange Money went from 4 to 120 active ads (30.0×) between Jun '25 and Aug '26.

Signal: started testing video creative around Jul '25.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

● Live

Running 420 days

Envoyez de l'argent au Cameroun · since Jul 2025

● Live

Running 359 days

Envoyez de l'argent vers le Sénégal · since Aug 2025

● Live

Running 341 days

Envoyez de l'argent vers la Mauritanie · since Sep 2025

● Live

Running 321 days

Envoyez de l'argent vers Madagascar · since Oct 2025

● Live

Running 321 days

Envoyez de l'argent au Cameroun · since Oct 2025

● Live

Running 321 days

Envoyez de l'argent vers la Mauritanie · since Oct 2025

● Live

Running 321 days

Envoyez de l'argent vers le Sénégal · since Oct 2025

● Live

Running 319 days

Envoyez de l'argent en Côte d'Ivoire · since Oct 2025

● Live

Running 312 days

Envoyez de l'argent au Mali · since Oct 2025

Format mix

Text Overlay80%

Studio Product8%

Ugc Lifestyle8%

Slideshow4%

Hook types

Direct Offer76%

Question16%

Social Proof4%

Story4%

Recently launched

Aug 2026

Frequently asked

How many Meta ads is Orange Money running?

Orange Money has 100 active ads right now, out of 120 tracked since Jun 2025.

What is Orange Money's longest-running ad?

Their longest-running ad has stayed live 438 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.

Where does this Orange Money ad data come from?

The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.

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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.