Perfume.com

Perfume.com’s Meta Ad Strategy

Tracked since Apr 2024 · General

● Tracked over time
Total ads tracked
64
Active now
15
Longest-running ad
934 days
Avg ad lifespan
298 days

Ad volume over time

the data competitors don’t show

Perfume.com went from 4 to 59 active ads (14.8×) between Apr '24 and Oct '26.

Apr '24May '24Jun '24Jul '24Aug '24Sep '24Oct '24Nov '24Dec '24Jan '25Feb '25Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '2659

Signal: started testing video creative around Sep '24.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

Running 31 days
{{product.name}} · since Sep 2026
Running 31 days
{{product.name}} · since Sep 2026
Running 31 days
{{product.name}} · since Sep 2026
Running 31 days
Now Only {{product.current_price strip_zeros}} · since Sep 2026
Running 28 days
default_collection_headline · since Sep 2026
Running 26 days
default_collection_headline · since Sep 2026
Running 26 days
default_collection_headline · since Sep 2026
Running 25 days
default_collection_headline · since Oct 2026
Running 14 days
{{product.name}} · since Oct 2026

Format mix

Studio Product92%
Ugc Lifestyle4%
Ugc Talking Head4%

Hook types

Direct Offer64%
Social Proof12%
Statistic12%
Aspirational4%
Authority4%
Story4%

Recently launched

Oct 2026
Oct 2026
Oct 2026
Oct 2026
Oct 2026
Oct 2026

AdWhispr is not affiliated with or endorsed by the brands shown.

Frequently asked

How many Meta ads is Perfume.com running?
Perfume.com has 15 active ads right now, out of 64 tracked since Apr 2024.
What is Perfume.com's longest-running ad?
Their longest-running ad has stayed live 934 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Perfume.com ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.