PetMates’s Meta Ad Strategy
Tracked since Feb 2025 · General
Total ads tracked
71
Active now
51
Longest-running ad
568 days
Avg ad lifespan
109 days
Ad volume over time
the data competitors don’t showPetMates went from 1 to 71 active ads (71.0×) between Feb '25 and Sep '26.
Signal: started testing video creative around Jun '25.
Proven winners — ranked by days running
our honest performance proxyThe longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)
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Running 89 days
{{product.name}} · since Jun 2026
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Running 89 days
{{product.name}} · since Jun 2026
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Running 66 days
{{product.name}} · since Jul 2026
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Running 66 days
{{product.name}} · since Jul 2026
Log in to unlock● Live
Running 66 days
{{product.name}} · since Jul 2026
Log in to unlock● Live
Running 66 days
{{product.name}} · since Jul 2026
Log in to unlock● Live
Running 66 days
{{product.name}} · since Jul 2026
Log in to unlock● Live
Running 66 days
{{product.name}} · since Jul 2026
Log in to unlock● Live
Running 66 days
{{product.name}} · since Jul 2026
Format mix
Text Overlay44%
Ugc Lifestyle36%
Meme12%
Studio Product4%
Ugc Talking Head4%
Hook types
Problem Agitation44%
Direct Offer36%
Question8%
Curiosity Gap4%
Social Proof4%
Statistic4%
Recently launched
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Frequently asked
How many Meta ads is PetMates running?
PetMates has 51 active ads right now, out of 71 tracked since Feb 2025.
What is PetMates's longest-running ad?
Their longest-running ad has stayed live 568 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this PetMates ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Try the AdWhispr agent for freeBased on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.