Poppi

Poppi’s Meta Ad Strategy

Tracked since Dec 2020 · Food Beverage

● Tracked over time
Total ads tracked
106
Active now
74
Longest-running ad
1930 days
Avg ad lifespan
89 days

Ad volume over time

the data competitors don’t show

Poppi went from 1 to 102 active ads (102.0×) between Dec '20 and Nov '26.

Dec '20Jan '21Feb '21Mar '21Apr '21May '21Jun '21Jul '21Aug '21Sep '21Oct '21Nov '21Dec '21Jan '22Feb '22Mar '22Apr '22May '22Jun '22Jul '22Aug '22Sep '22Oct '22Nov '22Dec '22Jan '23Feb '23Mar '23Apr '23May '23Jun '23Jul '23Aug '23Sep '23Oct '23Nov '23Dec '23Jan '24Feb '24Mar '24Apr '24May '24Jun '24Jul '24Aug '24Sep '24Oct '24Nov '24Dec '24Jan '25Feb '25Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26Nov '26102

Signal: started testing video creative around Mar '26.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

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Running 190 days
root beer poppi asmr anyone?! 😏 · since May 2026
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Running 190 days
a little asmr to help you decide! 😉 · since May 2026
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Running 189 days
shirley is ready for her close up… but are you?! 😮‍💨⭐️✨ · since May 2026
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Running 93 days
root beer poppi asmr anyone?! 😏 · since Aug 2026
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Running 93 days
like this post to claim the weekend vibe 😌🥤 · since Aug 2026
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Running 86 days
like this post to claim the weekend vibe 😌🥤 · since Aug 2026
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Running 48 days
Soda's back, but better! · since Sep 2026
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Running 48 days
Soda's back, but better! · since Sep 2026
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Running 48 days
Soda's back, but better! · since Sep 2026

Format mix

Ugc Lifestyle33%
Studio Product25%
Before After21%
Text Overlay13%
Slideshow4%
Carousel4%

Hook types

Curiosity Gap26%
Before After22%
Direct Offer17%
Testimonial13%
Question13%
Contrarian9%

Recently launched

Nov 2026
Nov 2026
Nov 2026
Nov 2026
Nov 2026
Nov 2026

AdWhispr is not affiliated with or endorsed by the brands shown.

Frequently asked

How many Meta ads is Poppi running?
Poppi has 74 active ads right now, out of 106 tracked since Dec 2020.
What is Poppi's longest-running ad?
Their longest-running ad has stayed live 1930 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Poppi ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.