Project Haven’s Meta Ad Strategy

Tracked since Apr 2026 · General

● Tracked over time

Total ads tracked

105

Active now

100

Longest-running ad

126 days

Avg ad lifespan

6 days

Ad volume over time

the data competitors don’t show

Project Haven went from 1 to 105 active ads (105.0×) between Apr '26 and Aug '26.

Signal: started testing video creative around Apr '26.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

● Live

Running 5 days

Get A Free Roof Quote in 20 Seconds 👉 · since Aug 2026

● Live

Running 5 days

Get A Free Roof Quote in 20 Seconds 👉 · since Aug 2026

● Live

Running 5 days

Get A Free Windows Quote in 20 Seconds 👉 · since Aug 2026

● Live

Running 5 days

Get A Free Roof Quote in 20 Seconds 👉 · since Aug 2026

● Live

Running 5 days

Get A Free Roof Quote in 20 Seconds 👉 · since Aug 2026

● Live

Running 5 days

Get A Free Windows Quote in 20 Seconds 👉 · since Aug 2026

● Live

Running 5 days

Get A Free Windows Quote in 20 Seconds 👉 · since Aug 2026

● Live

Running 5 days

Get A Free Windows Quote in 20 Seconds 👉 · since Aug 2026

● Live

Running 5 days

Get A Free Windows Quote in 20 Seconds 👉 · since Aug 2026

Format mix

Ugc Talking Head50%

Screenshot13%

Before After13%

Studio Product13%

Ugc Lifestyle8%

Slideshow4%

Hook types

Problem Agitation100%

Recently launched

Aug 2026

Frequently asked

How many Meta ads is Project Haven running?

Project Haven has 100 active ads right now, out of 105 tracked since Apr 2026.

What is Project Haven's longest-running ad?

Their longest-running ad has stayed live 126 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.

Where does this Project Haven ad data come from?

The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.

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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.