quip

quip’s Meta Ad Strategy

Tracked since Jul 2021 · General

● Tracked over time
Total ads tracked
111
Active now
100
Longest-running ad
1863 days
Avg ad lifespan
170 days

Ad volume over time

the data competitors don’t show

quip went from 5 to 111 active ads (22.2×) between Jul '21 and Aug '26.

Jul '21Aug '21Sep '21Oct '21Nov '21Dec '21Jan '22Feb '22Mar '22Apr '22May '22Jun '22Jul '22Aug '22Sep '22Oct '22Nov '22Dec '22Jan '23Feb '23Mar '23Apr '23May '23Jun '23Jul '23Aug '23Sep '23Oct '23Nov '23Dec '23Jan '24Feb '24Mar '24Apr '24May '24Jun '24Jul '24Aug '24Sep '24Oct '24Nov '24Dec '24Jan '25Feb '25Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26111

Signal: started testing video creative around Jul '21.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

● Live
Running 85 days
{{product.name}} · since Jun 2026
● Live
Running 85 days
{{product.name}} · since Jun 2026
● Live
Running 85 days
{{product.name}} · since Jun 2026
● Live
Running 85 days
{{product.name}} · since Jun 2026
● Live
Running 85 days
{{product.name}} · since Jun 2026
● Live
Running 84 days
{{product.name}} · since Jun 2026
● Live
Running 84 days
{{product.name}} · since Jun 2026
● Live
Running 83 days
{{product.name}} · since Jun 2026
● Live
Running 82 days
They’re on the 17, but we’re the 1 you need · since Jun 2026

Format mix

Animation48%
Studio Product44%
Text Overlay4%
Ugc Lifestyle4%

Hook types

Curiosity Gap40%
Authority20%
Direct Offer16%
Statistic12%
Contrarian8%
Story4%

Recently launched

Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026

Frequently asked

How many Meta ads is quip running?
quip has 100 active ads right now, out of 111 tracked since Jul 2021.
What is quip's longest-running ad?
Their longest-running ad has stayed live 1863 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this quip ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.