Reddit

Reddit’s Meta Ad Strategy

Tracked since Oct 2025 · Saas

● Tracked over time
Total ads tracked
120
Active now
100
Longest-running ad
358 days
Avg ad lifespan
27 days

Ad volume over time

the data competitors don’t show

Reddit went from 2 to 120 active ads (60.0×) between Oct '25 and Oct '26.

Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26120

Signal: started testing video creative around Jan '26.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

Log in to unlock● Live
Running 7 days
Engine talk, no jargon · since Oct 2026
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Running 7 days
Download Reddit Now · since Oct 2026
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Running 7 days
Discover hilarious posts you’ll love · since Oct 2026
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Running 7 days
Download Reddit Now · since Oct 2026
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Running 7 days
Kindness worth sharing · since Oct 2026
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Running 7 days
Love stories, still unfolding · since Oct 2026
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Running 7 days
Fix it right · since Oct 2026
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Running 7 days
Download Reddit Now · since Oct 2026
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Running 7 days
Download Reddit Now · since Oct 2026

Format mix

Text Overlay52%
Meme48%

Hook types

Direct Offer60%
Curiosity Gap12%
Problem Agitation8%
Social Proof8%
Statistic8%
Story4%

Recently launched

Oct 2026
Oct 2026
Oct 2026
Oct 2026
Oct 2026
Oct 2026

AdWhispr is not affiliated with or endorsed by the brands shown.

Frequently asked

How many Meta ads is Reddit running?
Reddit has 100 active ads right now, out of 120 tracked since Oct 2025.
What is Reddit's longest-running ad?
Their longest-running ad has stayed live 358 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Reddit ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.