Right at Home

Right at Home’s Meta Ad Strategy

Tracked since Jun 2026 · General

● Tracked over time
Total ads tracked
8
Active now
7
Longest-running ad
73 days
Avg ad lifespan
15 days

Ad volume over time

the data competitors don’t show

Right at Home went from 1 to 8 active ads (8.0×) between Jun '26 and Aug '26.

Jun '26Jul '26Aug '268

Signal: started testing video creative around Aug '26.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

● Live
Running 19 days
Relief for Family Caregivers · since Aug 2026
● Live
Running 6 days
Legal Tools for Care Planning · since Aug 2026
● Live
Running 5 days
Right at Home · since Aug 2026
● Live
Running 5 days
Legal Tools for Care Planning · since Aug 2026
● Live
Running 3 days
Behind every care plan is a person who matters. · since Aug 2026
● Live
Running 3 days
Relief for Family Caregivers · since Aug 2026
● Live
Running 3 days
Relief for Family Caregivers · since Aug 2026
Running 73 days
Is Mom’s Home Heat-Ready? · since Jun 2026

Format mix

Ugc Lifestyle50%
Text Overlay38%
Ugc Talking Head13%

Hook types

Problem Agitation50%
Direct Offer25%
Story25%

Recently launched

Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026

Frequently asked

How many Meta ads is Right at Home running?
Right at Home has 7 active ads right now, out of 8 tracked since Jun 2026.
What is Right at Home's longest-running ad?
Their longest-running ad has stayed live 73 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Right at Home ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.