Squishmallows’s Meta Ad Strategy
Tracked since Sep 2025 · General
Total ads tracked
318
Active now
71
Longest-running ad
398 days
Avg ad lifespan
61 days
Ad volume over time
the data competitors don’t showSquishmallows went from 2 to 318 active ads (159.0×) between Sep '25 and Oct '26.
Signal: started testing video creative around Sep '25.
Proven winners — ranked by days running
our honest performance proxyThe longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)
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Running 117 days
{{product.name}} · since Jul 2026
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Running 115 days
{{product.name}} · since Jul 2026
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Running 115 days
{{product.name}} · since Jul 2026
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Running 115 days
{{product.name}} · since Jul 2026
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Running 115 days
{{product.name}} · since Jul 2026
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Running 115 days
{{product.name}} · since Jul 2026
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Running 115 days
{{product.name}} · since Jul 2026
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Running 114 days
Go Blue with Benny! · since Jul 2026
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Running 113 days
Go Dawgs! · since Jul 2026
Format mix
Studio Product100%
Hook types
Direct Offer92%
Curiosity Gap8%
Recently launched
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Frequently asked
How many Meta ads is Squishmallows running?
Squishmallows has 71 active ads right now, out of 318 tracked since Sep 2025.
What is Squishmallows's longest-running ad?
Their longest-running ad has stayed live 398 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Squishmallows ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Try the AdWhispr agent for freeBased on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.