Sunrun

Sunrun’s Meta Ad Strategy

Tracked since Apr 2020 · General

● Tracked over time
Total ads tracked
120
Active now
100
Longest-running ad
2324 days
Avg ad lifespan
368 days

Ad volume over time

the data competitors don’t show

Sunrun went from 1 to 120 active ads (120.0×) between Apr '20 and Aug '26.

Apr '20May '20Jun '20Jul '20Aug '20Sep '20Oct '20Nov '20Dec '20Jan '21Feb '21Mar '21Apr '21May '21Jun '21Jul '21Aug '21Sep '21Oct '21Nov '21Dec '21Jan '22Feb '22Mar '22Apr '22May '22Jun '22Jul '22Aug '22Sep '22Oct '22Nov '22Dec '22Jan '23Feb '23Mar '23Apr '23May '23Jun '23Jul '23Aug '23Sep '23Oct '23Nov '23Dec '23Jan '24Feb '24Mar '24Apr '24May '24Jun '24Jul '24Aug '24Sep '24Oct '24Nov '24Dec '24Jan '25Feb '25Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26120

Signal: started testing video creative around Sep '21.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

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Running 127 days
{{product.name}} · since Apr 2026
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Running 127 days
{{product.name}} · since Apr 2026
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Running 127 days
{{product.name}} · since Apr 2026
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Running 119 days
{{product.name}} · since May 2026
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Running 119 days
The Solar & Storage Power Couple · since May 2026
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Running 119 days
{{product.name}} · since May 2026
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Running 119 days
{{product.name}} · since May 2026
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Running 119 days
{{product.name}} · since May 2026
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Running 119 days
{{product.name}} · since May 2026

Format mix

Studio Product52%
Text Overlay24%
Ugc Lifestyle20%
Ugc Talking Head4%

Hook types

Problem Agitation80%
Direct Offer20%

Recently launched

Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026

AdWhispr is not affiliated with or endorsed by the brands shown.

Frequently asked

How many Meta ads is Sunrun running?
Sunrun has 100 active ads right now, out of 120 tracked since Apr 2020.
What is Sunrun's longest-running ad?
Their longest-running ad has stayed live 2324 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Sunrun ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.