Tai Lopez

Tai Lopez’s Meta Ad Strategy

Tracked since Apr 2020 · General

● Tracked over time
Total ads tracked
120
Active now
100
Longest-running ad
2333 days
Avg ad lifespan
284 days

Ad volume over time

the data competitors don’t show

Tai Lopez went from 13 to 120 active ads (9.2×) between Apr '20 and Aug '26.

Apr '20May '20Jun '20Jul '20Aug '20Sep '20Oct '20Nov '20Dec '20Jan '21Feb '21Mar '21Apr '21May '21Jun '21Jul '21Aug '21Sep '21Oct '21Nov '21Dec '21Jan '22Feb '22Mar '22Apr '22May '22Jun '22Jul '22Aug '22Sep '22Oct '22Nov '22Dec '22Jan '23Feb '23Mar '23Apr '23May '23Jun '23Jul '23Aug '23Sep '23Oct '23Nov '23Dec '23Jan '24Feb '24Mar '24Apr '24May '24Jun '24Jul '24Aug '24Sep '24Oct '24Nov '24Dec '24Jan '25Feb '25Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26120

Signal: started testing video creative around Apr '20.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

● Live
Running 99 days
{{product.name}} · since May 2026
● Live
Running 99 days
{{product.name}} · since May 2026
● Live
Running 99 days
{{product.name}} · since May 2026
● Live
Running 93 days
{{product.name}} · since May 2026
● Live
Running 93 days
{{product.name}} · since May 2026
● Live
Running 93 days
{{product.name}} · since May 2026
● Live
Running 93 days
{{product.name}} · since May 2026
● Live
Running 93 days
{{product.name}} · since May 2026
● Live
Running 93 days
{{product.name}} · since May 2026

Format mix

Ugc Talking Head36%
Meme28%
Text Overlay20%
Studio Product8%
Lifestyle4%
Screenshot4%

Hook types

Question52%
Problem Agitation20%
Direct Offer12%
Curiosity Gap8%
Authority4%
Testimonial4%

Recently launched

Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026

Frequently asked

How many Meta ads is Tai Lopez running?
Tai Lopez has 100 active ads right now, out of 120 tracked since Apr 2020.
What is Tai Lopez's longest-running ad?
Their longest-running ad has stayed live 2333 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Tai Lopez ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.