Tape à l'oeil

Tape à l'oeil’s Meta Ad Strategy

Tracked since Jul 2025 · General

● Tracked over time
Total ads tracked
120
Active now
100
Longest-running ad
399 days
Avg ad lifespan
53 days

Ad volume over time

the data competitors don’t show

Tape à l'oeil went from 2 to 120 active ads (60.0×) between Jul '25 and Aug '26.

Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26120

Signal: started testing video creative around Aug '25.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

● Live
Running 55 days
{{product.name}} · since Jul 2026
● Live
Running 49 days
default_collection_headline · since Jul 2026
● Live
Running 35 days
8€ offerts sur votre prochaine commande ! · since Jul 2026
● Live
Running 35 days
{{product.name}} · since Jul 2026
● Live
Running 35 days
{{product.name}} · since Jul 2026
● Live
Running 35 days
{{product.name}} · since Jul 2026
● Live
Running 33 days
{{product.name}} · since Jul 2026
● Live
Running 33 days
{{product.name}} · since Jul 2026
● Live
Running 33 days
{{product.name}} · since Jul 2026

Format mix

Studio Product44%
Text Overlay32%
Ugc Talking Head24%

Hook types

Direct Offer84%
Curiosity Gap12%
Story4%

Recently launched

Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026

Frequently asked

How many Meta ads is Tape à l'oeil running?
Tape à l'oeil has 100 active ads right now, out of 120 tracked since Jul 2025.
What is Tape à l'oeil's longest-running ad?
Their longest-running ad has stayed live 399 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Tape à l'oeil ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.