The Essence Vault

The Essence Vault’s Meta Ad Strategy

Tracked since Aug 2025 · General

● Tracked over time
Total ads tracked
120
Active now
101
Longest-running ad
441 days
Avg ad lifespan
179 days

Ad volume over time

the data competitors don’t show

The Essence Vault went from 1 to 120 active ads (120.0×) between Aug '25 and Oct '26.

Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26Oct '26Nov '26120

Signal: started testing video creative around Oct '25.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

Running 260 days
{{product.name}} · since Feb 2026
Running 260 days
{{product.name}} · since Feb 2026
Running 260 days
{{product.name}} · since Feb 2026
Running 260 days
Designer Inspired Fragrances For Less · since Feb 2026
Running 260 days
{{product.name}} · since Feb 2026
Running 260 days
{{product.name}} · since Feb 2026
Running 260 days
{{product.name}} · since Feb 2026
Running 260 days
{{product.name}} · since Feb 2026
Running 260 days
{{product.name}} · since Feb 2026

Format mix

Text Overlay32%
Studio Product28%
Ugc Talking Head28%
Ugc Lifestyle8%
Animation4%

Hook types

Question68%
Problem Agitation32%

Recently launched

Oct 2026
Oct 2026
Oct 2026
Sep 2026
Sep 2026
Sep 2026

AdWhispr is not affiliated with or endorsed by the brands shown.

Frequently asked

How many Meta ads is The Essence Vault running?
The Essence Vault has 101 active ads right now, out of 120 tracked since Aug 2025.
What is The Essence Vault's longest-running ad?
Their longest-running ad has stayed live 441 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this The Essence Vault ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.