The Health Project

The Health Project’s Meta Ad Strategy

Tracked since Jun 2026 · General

● Tracked over time
Total ads tracked
120
Active now
100
Longest-running ad
94 days
Avg ad lifespan
5 days

Ad volume over time

the data competitors don’t show

The Health Project went from 1 to 120 active ads (120.0×) between Jun '26 and Sep '26.

Jun '26Jul '26Aug '26Sep '26120

Signal: started testing video creative around Jul '26.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

Running 2 days
"A decade of hip pain gone in 14 days?" · since Sep 2026
Running 2 days
"A decade of hip pain gone in 14 days?" · since Sep 2026
Running 2 days
"A decade of edema swelling gone in 7 days?!" · since Sep 2026
Running 2 days
"A decade of hip pain gone in 14 days?" · since Sep 2026
Running 2 days
"A decade of hip pain gone in 14 days?" · since Sep 2026
Running 2 days
"A decade of hip pain gone in 14 days?" · since Sep 2026
Running 2 days
"A decade of edema swelling gone in 7 days?!" · since Sep 2026
Running 2 days
"A decade of hip pain gone in 14 days?" · since Sep 2026
Running 2 days
"A decade of hip pain gone in 14 days?" · since Sep 2026

Format mix

Text Overlay52%
Before After28%
Ugc Lifestyle16%
Studio Product4%

Hook types

Curiosity Gap44%
Authority24%
Problem Agitation24%
Question8%

Recently launched

Sep 2026
Sep 2026
Sep 2026
Sep 2026
Sep 2026
Sep 2026

AdWhispr is not affiliated with or endorsed by the brands shown.

Frequently asked

How many Meta ads is The Health Project running?
The Health Project has 100 active ads right now, out of 120 tracked since Jun 2026.
What is The Health Project's longest-running ad?
Their longest-running ad has stayed live 94 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this The Health Project ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.