THE ODDER SIDE

THE ODDER SIDE’s Meta Ad Strategy

Tracked since Oct 2025 · General

● Tracked over time
Total ads tracked
66
Active now
46
Longest-running ad
338 days
Avg ad lifespan
54 days

Ad volume over time

the data competitors don’t show

THE ODDER SIDE went from 1 to 66 active ads (66.0×) between Oct '25 and Sep '26.

Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '2666

Signal: started testing video creative around Oct '25.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

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Running 67 days
TOP DZIANINOWY MILKY · since Jul 2026
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Running 65 days
TOP DZIANINOWY MILKY · since Jul 2026
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Running 21 days
Not the obvious one. · since Sep 2026
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Running 21 days
DERN has a clean fitted waist, wide fluid legs and that subtle s · since Sep 2026
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Running 21 days
Mirage Top · since Sep 2026
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Running 21 days
DERN has a clean fitted waist, wide fluid legs and that subtle s · since Sep 2026
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Running 19 days
Mirage Top · since Sep 2026
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Running 19 days
Mirage Top · since Sep 2026
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Running 19 days
THE BESTSELLER IS BACK. · since Sep 2026

Format mix

Ugc Lifestyle76%
Studio Product24%

Hook types

Curiosity Gap40%
Direct Offer28%
Authority20%
Social Proof8%
Before After4%

Recently launched

Sep 2026
Sep 2026
Sep 2026
Sep 2026
Sep 2026
Sep 2026

AdWhispr is not affiliated with or endorsed by the brands shown.

Frequently asked

How many Meta ads is THE ODDER SIDE running?
THE ODDER SIDE has 46 active ads right now, out of 66 tracked since Oct 2025.
What is THE ODDER SIDE's longest-running ad?
Their longest-running ad has stayed live 338 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this THE ODDER SIDE ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.