The Souled Store

The Souled Store’s Meta Ad Strategy

Tracked since Jun 2021 · General

● Tracked over time
Total ads tracked
103
Active now
100
Longest-running ad
1896 days
Avg ad lifespan
76 days

Ad volume over time

the data competitors don’t show

The Souled Store went from 1 to 103 active ads (103.0×) between Jun '21 and Aug '26.

Jun '21Jul '21Aug '21Sep '21Oct '21Nov '21Dec '21Jan '22Feb '22Mar '22Apr '22May '22Jun '22Jul '22Aug '22Sep '22Oct '22Nov '22Dec '22Jan '23Feb '23Mar '23Apr '23May '23Jun '23Jul '23Aug '23Sep '23Oct '23Nov '23Dec '23Jan '24Feb '24Mar '24Apr '24May '24Jun '24Jul '24Aug '24Sep '24Oct '24Nov '24Dec '24Jan '25Feb '25Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26103

Signal: started testing video creative around Mar '24.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

● Live
Running 315 days
{{product.name}} | {{product.price strip_zeros}} · since Oct 2025
● Live
Running 251 days
{{product.name}} · since Dec 2025
● Live
Running 250 days
{{product.name}} · since Dec 2025
● Live
Running 247 days
{{product.name}} · since Dec 2025
● Live
Running 247 days
{{product.name}} · since Dec 2025
● Live
Running 235 days
{{product.name}} · since Dec 2025
● Live
Running 128 days
{{product.name}} · since Apr 2026
● Live
Running 123 days
{{product.name}} · since Apr 2026
● Live
Running 92 days
{{product.name}} · since May 2026

Format mix

Studio Product48%
Text Overlay24%
Screenshot20%
Animation4%
Slideshow4%

Hook types

Direct Offer63%
Curiosity Gap13%
Authority8%
Question8%
Contrarian4%
Aspirational4%

Recently launched

Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026

Frequently asked

How many Meta ads is The Souled Store running?
The Souled Store has 100 active ads right now, out of 103 tracked since Jun 2021.
What is The Souled Store's longest-running ad?
Their longest-running ad has stayed live 1896 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this The Souled Store ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
Your AI marketing agent

Run ad research on autopilot

AdWhispr is an AI agent inside Claude & ChatGPT. Research any brand’s ads, clone the winners, and run campaigns across Meta, Google & TikTok.

Try the AdWhispr agent for free

Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.