The Tri Guys

The Tri Guys’s Meta Ad Strategy

Tracked since Aug 2025 · General

● Tracked over time
Total ads tracked
19
Active now
1
Longest-running ad
373 days
Avg ad lifespan
278 days

Ad volume over time

the data competitors don’t show

The Tri Guys went from 2 to 19 active ads (9.5×) between Aug '25 and Feb '26.

Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '2619

Signal: started testing video creative around Aug '25.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

● Live
Running 296 days
Ready to level up for 2026? · since Oct 2025
Running 373 days
What a day at 70.3 Venice · since Aug 2025
Running 369 days
MOST COMMON IRONMAN TRAINING MISTAKES · since Aug 2025
Running 320 days
Ready to level up for 2026? · since Oct 2025
Running 314 days
Ready to level up for 2026? · since Oct 2025
Running 314 days
8 HOUR 11 IRONMAN TRAINING · since Oct 2025
Running 309 days
Ready to level up for 2026? · since Oct 2025
Running 309 days
IRONMAN ITALY 9 HOURS 3 MINUTES · since Oct 2025
Running 309 days
The Tri Guys 2026 Group Race IRONMAN Copenhagen! · since Oct 2025

Format mix

Ugc Lifestyle74%
Ugc Talking Head16%
Screenshot11%

Hook types

Curiosity Gap29%
Problem Agitation24%
Question24%
Story12%
Direct Offer6%
Contrarian6%

Recently launched

Feb 2026
Feb 2026
Feb 2026
Feb 2026
Feb 2026
Dec 2025

Frequently asked

How many Meta ads is The Tri Guys running?
The Tri Guys has 1 active ads right now, out of 19 tracked since Aug 2025.
What is The Tri Guys's longest-running ad?
Their longest-running ad has stayed live 373 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this The Tri Guys ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.