Toll Brothers

Toll Brothers’s Meta Ad Strategy

Tracked since May 2026 · General

● Tracked over time
Total ads tracked
67
Active now
53
Longest-running ad
113 days
Avg ad lifespan
40 days

Ad volume over time

the data competitors don’t show

Toll Brothers went from 16 to 67 active ads (4.2×) between May '26 and Sep '26.

May '26Jun '26Jul '26Aug '26Sep '2667

Signal: started testing video creative around May '26.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

Running 101 days
Join the VIP List · since May 2026
Running 101 days
Master Plan Community Including 2 Collections · since May 2026
Running 101 days
Master Plan Community Including 2 Collections · since May 2026
Running 101 days
Join the VIP List · since May 2026
Running 101 days
Join the VIP List · since May 2026
Running 101 days
Join the VIP List · since May 2026
Running 101 days
Join the VIP List · since May 2026
Running 101 days
Join the VIP List · since May 2026
Running 101 days
Join the VIP List · since May 2026

Format mix

Studio Product84%
Text Overlay16%

Hook types

Direct Offer48%
Curiosity Gap36%
Authority12%
Story4%

Recently launched

Sep 2026
Sep 2026
Sep 2026
Sep 2026
Sep 2026
Sep 2026

AdWhispr is not affiliated with or endorsed by the brands shown.

Frequently asked

How many Meta ads is Toll Brothers running?
Toll Brothers has 53 active ads right now, out of 67 tracked since May 2026.
What is Toll Brothers's longest-running ad?
Their longest-running ad has stayed live 113 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Toll Brothers ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.