Transparent Labs

Transparent Labs’s Meta Ad Strategy

Tracked since Sep 2024 · Health App

● Tracked over time
Total ads tracked
120
Active now
100
Longest-running ad
726 days
Avg ad lifespan
38 days

Ad volume over time

the data competitors don’t show

Transparent Labs went from 1 to 120 active ads (120.0×) between Sep '24 and Aug '26.

Sep '24Oct '24Nov '24Dec '24Jan '25Feb '25Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26120

Signal: started testing video creative around May '26.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

● Live
Running 20 days
Clinically Dosed, 100% Natural · since Aug 2026
● Live
Running 20 days
{{product.name}} · since Aug 2026
● Live
Running 20 days
{{product.name}} · since Aug 2026
● Live
Running 20 days
Creatine HMB · since Aug 2026
● Live
Running 20 days
Science-Backed Supplements · since Aug 2026
● Live
Running 20 days
Science-Backed Supplements · since Aug 2026
● Live
Running 20 days
{{product.name}} · since Aug 2026
● Live
Running 20 days
{{product.name}} · since Aug 2026
● Live
Running 20 days
Creatine HMB · since Aug 2026

Format mix

Ugc Lifestyle36%
Studio Product28%
Text Overlay20%
Meme12%
Ugc Talking Head4%

Hook types

Authority44%
Question28%
Direct Offer20%
Curiosity Gap4%
Statistic4%

Recently launched

Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026

Frequently asked

How many Meta ads is Transparent Labs running?
Transparent Labs has 100 active ads right now, out of 120 tracked since Sep 2024.
What is Transparent Labs's longest-running ad?
Their longest-running ad has stayed live 726 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Transparent Labs ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.