William Hill

William Hill’s Meta Ad Strategy

Tracked since Oct 2020 · General

● Tracked over time
Total ads tracked
84
Active now
64
Longest-running ad
2125 days
Avg ad lifespan
72 days

Ad volume over time

the data competitors don’t show

William Hill went from 1 to 84 active ads (84.0×) between Oct '20 and Aug '26.

Oct '20Nov '20Dec '20Jan '21Feb '21Mar '21Apr '21May '21Jun '21Jul '21Aug '21Sep '21Oct '21Nov '21Dec '21Jan '22Feb '22Mar '22Apr '22May '22Jun '22Jul '22Aug '22Sep '22Oct '22Nov '22Dec '22Jan '23Feb '23Mar '23Apr '23May '23Jun '23Jul '23Aug '23Sep '23Oct '23Nov '23Dec '23Jan '24Feb '24Mar '24Apr '24May '24Jun '24Jul '24Aug '24Sep '24Oct '24Nov '24Dec '24Jan '25Feb '25Mar '25Apr '25May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '2684

Signal: started testing video creative around Dec '25.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

● Live
Running 18 days
Best Odds Guaranteed · since Aug 2026
● Live
Running 18 days
{{product.name}} · since Aug 2026
● Live
Running 18 days
Best Odds Guaranteed · since Aug 2026
● Live
Running 16 days
{{product.name}} · since Aug 2026
● Live
Running 16 days
{{product.name}} · since Aug 2026
● Live
Running 16 days
{{product.name}} · since Aug 2026
● Live
Running 16 days
{{product.name}} · since Aug 2026
● Live
Running 16 days
{{product.name}} · since Aug 2026
● Live
Running 16 days
{{product.name}} · since Aug 2026

Format mix

Text Overlay48%
Ugc Talking Head28%
Ugc Lifestyle12%
Lifestyle4%
Screenshot4%
Studio Product4%

Hook types

Direct Offer48%
Contrarian24%
Curiosity Gap12%
Authority8%
Excitement4%
New Launch4%

Recently launched

Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026

Frequently asked

How many Meta ads is William Hill running?
William Hill has 64 active ads right now, out of 84 tracked since Oct 2020.
What is William Hill's longest-running ad?
Their longest-running ad has stayed live 2125 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this William Hill ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.