Wix

Wix’s Meta Ad Strategy

Tracked since May 2025 · General

● Tracked over time
Total ads tracked
120
Active now
100
Longest-running ad
480 days
Avg ad lifespan
114 days

Ad volume over time

the data competitors don’t show

Wix went from 7 to 120 active ads (17.1×) between May '25 and Aug '26.

May '25Jun '25Jul '25Aug '25Sep '25Oct '25Nov '25Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26Aug '26Sep '26120

Signal: started testing video creative around Jul '25.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

Running 120 days
{{product.name}} · since May 2026
Running 120 days
{{product.name}} · since May 2026
Running 120 days
what happens when you give a creative kid tools instead of toys · since May 2026
Running 120 days
What graphic design style are you trying on your website? · since May 2026
Running 118 days
A domain that you own makes your idea more real. · since May 2026
Running 114 days
{{product.name}} · since May 2026
Running 114 days
{{product.name}} · since May 2026
Running 103 days
{{product.name}} · since May 2026
Running 96 days
{{product.name}} · since May 2026

Format mix

Screenshot28%
Text Overlay28%
Ugc Talking Head20%
Ugc Lifestyle16%
Animation4%
Studio Product4%

Hook types

Problem Agitation35%
Authority22%
Curiosity Gap17%
Story13%
Question9%
Social Proof4%

Recently launched

Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026
Aug 2026

AdWhispr is not affiliated with or endorsed by the brands shown.

Frequently asked

How many Meta ads is Wix running?
Wix has 100 active ads right now, out of 120 tracked since May 2025.
What is Wix's longest-running ad?
Their longest-running ad has stayed live 480 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.
Where does this Wix ad data come from?
The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.
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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.