Zomato’s Meta Ad Strategy

Tracked since Feb 2026 · Saas

● Tracked over time

Total ads tracked

113

Active now

100

Longest-running ad

175 days

Avg ad lifespan

57 days

Ad volume over time

the data competitors don’t show

Zomato went from 3 to 113 active ads (37.7×) between Feb '26 and Jul '26.

Signal: started testing video creative around Apr '26.

Proven winners — ranked by days running

our honest performance proxy

The longer an ad runs, the more it’s working. (We never invent CTR or ROAS.)

● Live

Running 175 days

{{product.name}} · since Feb 2026

● Live

Running 175 days

{{product.name}} · since Feb 2026

● Live

Running 175 days

{{product.name}} · since Feb 2026

● Live

Running 139 days

{{product.name}} · since Apr 2026

● Live

Running 138 days

{{product.name}} · since Apr 2026

● Live

Running 132 days

{{product.name}} · since Apr 2026

● Live

Running 131 days

60% OFF + FREE Delivery · since Apr 2026

● Live

Running 130 days

Bucket deals KFC, 60% off + free delivery · since Apr 2026

● Live

Running 113 days

{{product.name}} · since Apr 2026

Format mix

Studio Product80%

Text Overlay8%

Lifestyle4%

Ugc Lifestyle4%

Ugc Talking Head4%

Hook types

Direct Offer40%

Question28%

Problem Agitation16%

Curiosity Gap12%

Story4%

Recently launched

Jul 2026

Frequently asked

How many Meta ads is Zomato running?

Zomato has 100 active ads right now, out of 113 tracked since Feb 2026.

What is Zomato's longest-running ad?

Their longest-running ad has stayed live 175 days. The longer an ad runs, the more it's likely working — AdWhispr uses ad longevity as an honest proxy for performance, and never invents CTR or ROAS.

Where does this Zomato ad data come from?

The public Meta Ad Library, tracked daily. We reconstruct ad-volume trends and creative-format shifts over time from each ad's first- and last-seen dates.

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Based on the public Meta Ad Library. Ad-volume trend reconstructed from each ad’s first/last-seen dates.